Al Jaroodi


where our passion for design is combined with unmatched craftsmanship to create timeless pieces of art. Established in 2014, our goal has always been to bring forth elegant and stylish collections that blend indulgent designs with the perfection of Italian craft and mastery.

Winner of 2018 GRAZIA Middle East – Best Contemporary Shoe Brand, Nicoli’s designs can be seen adorned by the likes of Hollywood style icons and even the royal elite. Known primarily for our Swarovski diamant√© embellished footwear collection, today we have become household names in just a short span of time.

Our product line is made with meticulous attention to detail and high level craftsmanship to bring forth pieces that are as comfortable as they are stylish. With an extensive collection of footwear to handcrafted evening bags and clutches to luxury fragrances, our instantly recognisable product aesthetics stand out in a crowd.